eCommerce Manager

  • 公司企业: Celine China
  • 位置: China
  • 业务范围: 时装和皮具
  • 合同类型: 固定工作
  • 行业: 数字
  • 要求经验: 最少5年
  • 编号: CELI01651
  • 发布日期:



The eCommerce Manager will plan, develop and support the launch of the digital and first ever ecommerce platform to further enhance the client experience in China.  The eCommerce Manager will be responsible for the day-to-day management and analysis of site activities optimizing brand visibility, desirability, and client experience for Celine.  He/she will partner with headquarters, cross-functional teams, and 3rd party vendors to ensure digital strategy alignment across areas.


Responsibilities & key activities

Business Development and Operations

  • Support and execute the digital strategy and project in coordination with other departments (Retail, Supply Chain/Logistics, Merchandising, CRM, IT, HR, etc.) and roll out in China market
  • Post launch; -day-to-day management and analysis of site activities, ensuring high-quality presentation, communication , marketing onsite, functionality, and customer service to achieve overall business goals
  • Supervise site operations and back office procedures in partnership with 3rd party
  • Establish and implement action plans and activities with partners (Warehouse, 3rd party vendors) to identify and develop efficiencies for optimal operations
  • Animate and promote digital and omni-channel services internally and externally
  • Monitor and develop digital evolutions and optimization across region's digital presence
  • Drive to sustain and maximize cross-channel opportunities
  • Keep updated on digital trends and innovations, share best practices within the team


Client Experience & Client Development

  • Set Client Service objectives, ensuring Celine standards are integrated on site, within customer service center team, and are measured regularly
  • Leverage digital as a key differentiator of customer service
  • Develop digital customer touch points to develop customized and enriched relationships in line with the brand image and exclusivity.
  • Assess the customer decision journey and allocate the appropriate efforts to improve the customer experience


Projects/ Other

  • Responsible for country project management, implementation, rollout, and follow up
  • Manage relationship with vendor, stores and warehouse; Manage client services, e-logistics and relationship with agency
  • Present analysis/performance results to management




Work Experience

  • 6-8 years'  E-commerce experience in retail and/or marketing (luxury experience a plus)
  • Experience in supporting or leading a site launch is highly desirable
  • Retail Store experience a plus


Special Skills

  • Managerial, organizational, and analytical skills; strong project management
  • Agency Management, Project risks Management, change management
    • Passionate & energetic, dealing with ambiguity
    • Enthusiastic leader, results and detail oriented, good communicator and influencer with creative mindset

Pragmatic and strategic, able to manage priorities and competing requirements, projects, reporting, ability to troubleshoot